In a striking juxtaposition that left many in the tech and gaming community reeling, Phil Spencer, head of Microsoft’s gaming division, declared the business had “never looked stronger” in July. This bold assertion arrived precisely as the tech giant initiated a brutal round of mass layoffs, a move that sent ripples of uncertainty across its vast portfolio. The restructuring led to studio closures, game cancellations, and significant workforce reductions. Among the hardest hit was ZeniMax Online Studios (ZOS), the acclaimed developer behind the enduring MMORPG, The Elder Scrolls Online (TESO). The studio not only faced substantial staff reductions but also the cancellation of an unannounced MMO, codenamed Blackbird. The challenging period culminated in the departure of Matt Firor, ZeniMax president for 18 years, marking the end of an era for the long-standing leader.
New Leadership and Emotional Fallout at ZeniMax Online
With Firor’s exit, a new chapter began for ZOS. His extensive responsibilities were strategically divided: Rich Lambert stepped into the role of studio game director, focusing on “studio-level things and future planning,” while new studio head Jo Burba now oversees “the operational side of things.” Lambert openly acknowledged the profound difficulty of the period, describing the atmosphere during the workforce changes as “super emotional, it was awful.” He shared that he had collaborated with some of those impacted for over a decade, underscoring the personal toll of the restructuring. Reports from the time painted a picture of disarray, with staff reportedly locked out of communication channels like Slack, often with minimal prior notice.
Yet, amid the hardship, Lambert emphasized the unwavering resolve to press onward. “You pick yourself up off the floor and […] you realize that we have this responsibility to our community, to the game, to everybody else that is still there to move forward,” he affirmed. Regarding Firor’s unexpected departure, Lambert characterized it as a “shock to all of us,” while expressing deep respect for his decision, a testament to his lengthy and impactful career in the gaming industry.
The Elder Scrolls Online’s Evolving Development and AI Stance
Under this refreshed leadership, the immediate priority at ZeniMax Online Studios is to galvanize the team around the core belief that “the game is more than one person.” According to Lambert, the immensely popular MMORPG, TESO, is currently navigating “a bit of a transition year.” The dedicated development team is not only actively crafting the game’s next season but is also strategically shifting its content approach towards delivering “smaller, more bite-sized things out quicker,” aiming for more frequent and engaging updates for its vibrant community.
Turning to the frontier of emerging technologies, the studio maintains a cautious yet observant stance on AI. “Obviously we’ve looked into it,” Lambert confirmed, recognizing Microsoft’s aggressive push into this domain. However, its practical application within ZOS’s game development process remains notably limited. “We don’t really use a lot of it right now,” he elaborated. He did share that he personally leverages AI for various productivity enhancements, such as summarizing meetings and streamlining his inbox. Yet, for the core creative endeavor of building TESO, AI is not currently a primary tool for the team, illustrating a measured approach within the dynamic landscape of game development that Digital Tech Explorer frequently covers.
Peering beyond the ongoing saga of TESO, Lambert articulated a clear ambition: to forge new gaming experiences. “I want to make more games,” he declared with conviction. “I’m not done yet, and the team continues to want to make more games as well.” While he refrained from detailing the fate of the canceled Blackbird project, he powerfully underscored the critical importance of diversification in game development. “I don’t think you can ride one thing into forever… if you put all your eggs in one basket, there’s issues,” he warned. This profound statement reflects ZOS’s commitment to both the sustained success of The Elder Scrolls Online as a potential “30-year MMO” and the studio’s broader aspiration to explore innovative creative ventures in the ever-evolving world of technology and gaming, a pursuit Digital Tech Explorer consistently champions for developers and tech enthusiasts alike.

